Comprehensive Technical Analysis Project Research Paper

Comprehensive Technical Analysis Project - Research Paper standardIts revenues were growing by the day, this is because its presence in Europe and Africa. The keep federation in the 1990s started diversifying its range of cars and undetermined up manufacturing industries in many parts of the world. This boosted their sales in the countries where they were manufacturing the cars. Toyota by 2010 was still the motor company to beat in terms of sales it had sold over 8,557,351 units which represents an 11.0% market share.In order to footmark if a company is profitable it must be compared with its competitor, Toyota sales from only automotive operations as for the fiscal year of April through September the first six months amounted to more or less 8,863.6 billion yen, this translates to $104 billion dollars at an exchange rate of 85 yen to the dollar. Looking at General motors, the revenues during the two quarters is approximately $67.2 billion. Thus, Toyota auto operations averaged about 12% of each sales done in the motor assiduity in the fiscal year of 2009 to 2010. Toyota auto operations are over 50% larger than all GM sales.When Toyota and General Motors are compared to the motor industry, they rank way higher than other companies in the industry, this is in terms of the market share and the profitability, the companies have a history of their profits hurry to billions of dollars and their assets size running into hundreds of billions. They are two of the largest motor companies in the world and they are in frequent competition. The closest company that comes close to the two is the German company Volkswagen, however, it grosses lesser than the two mega companies. The following is a comparison of the industry. Toyota 8,557,351 GM 8,476,192 Volkswagen 7,341,065 Hyundai Motor 5,764,918.Toyota ascent has been attributed to the ever improving profits and this growth compared with the sales is inevitable. To assess the relativity of the

Sponsorship generates significant marketing advantage for the sponsor Literature review

Sponsorship generates significant merchandise advantage for the tell on while it provides strong financial base for the events success - Literature review ExampleIt is often regarded as brand messaging application that communicates standard messages across non-traditional as well as traditional media. discordant promotional techniques are encompassed within this approach so as to deliver appropriate messages to end customers. by this integrated platform a synergy is established amongst all dialogue channels. The concept of integrated marketing communications was originally framed by American Association of Advertising. Promotional measures which are incorporated by a firm helps to achieve do marketing campaign objectives. IMC can also be give tongue to as a framework that defines wide array of marketing strategic roles such as advertising, domain relations, sales promotions, etc. In modern world apart from maintaining desired level of quality in products or services it is als o essential to enhance clarity in brand messages. The diverse set of techniques when effectively combined with communications plan enhances consistency, impact and overall clarity. IMC or integrated marketing communication has evolved due to some shifts. The shift has occurred from low accountability, traditional, mass media to a high accountability, specialized and interactive media. In all form of parentage activities integration is an essential component. For instance in marketing activities, integration enables business stakeholders to work in coordination with one another. The benefits of this innovative approach can be further determined on basis of search marketing, accessibility and convenience, aggregation of information and services, social media and mobile growth. There are several(predicate) marketing communication tools and sponsorship is to be focused on in this study. In present scenario sponsorship is not still beneficial for sponsors in terms of spreading brand a wareness but even serves as a strong financial base for the events taking place. It is an advertising tool that is implemented in order to get down in

Plagiarism and integrity Essay Example | Topics and Well Written Essays - 500 words

Plagiarism and equity - rise ExampleIn short, the education that they are paying for and the years of their life that they are sacrificing are lastly wasted if this is a habitual trait that will be exhibited again and again. Yet, there are numerous reasons for why low pedantic integrity are noted within various individuals. As such, the future(a) analysis will briefly present some of these reasons and causes and help the reader to come to a more informed understanding for why academic integrity is so vitally important and what motivates individuals to tell on the scheme and to cheat their own education.One of the core group reasons for why individuals display a low level of academic integrity has to do with the fact that they are simply lazy to learn the required material or perform the required task (East and Donnelly 3). Although it is true that laziness is not a vital or unsounded flaw, allowing it to dictate how one displays levels of honesty or academic integrity is mo st certainly a core flaw. Another reason for why low levels of academic integrity are exhibited has to do with an individual that aptitude have a very low level of familiarity or comfort with a given subject. For instance, an worldwide student that struggles with English as a second language may be tempted to plagiarize as a means of performing a very difficult task easily (Mahmud and Bretig 438). Last only if not least, an individual may be tempted to exhibit a low level of academic integrity in the eventuality that they have put an assignment off to the very last minute so much so that the only recourse for accomplishing it within the time period in question is to cheat and present someone elses work as their own (Spain 154).In essence, there are galore(postnominal) reasons for why students cheat however, none of them are more noble than another and none of them can be excused. As such, it is necessary to ensure that all

Que Onda Urban Youth Culture and Border Identity Essay

Que Onda Urban Youth Culture and marge Identity - Essay ExamplePolitics of Identity a farseeing the Mexican Border In her book, Bejarano makes a strong case for the evolution and synthesis of a unique border identity that manifests itself along the long border that Mexico sh atomic number 18s with the USA. In fact, hardly a day passes when we do not hear of something happening on this porous piece of land that separates the two nations. Living along the border has given Latino/as and Chicano/as a unique sense of identity- they either choose to remain true to their roots or create an altered culture and identity that is a hybrid of both American and local values. utilise customs, styles, music and language, they create a new subculture that is an expression of their bi-national and bi-cultural experience. The socio-political landscape that they realize themselves in while in adolescence helps create a culture that represents, defines and explains their unique identity (Bejarano, 88 ). For teens, adolescence represents a unique time in their lives when they ar reaching out to the wider community through establishing friendships and communal bonds in their neighborhoods and localities. It is surprising that even Latino/as and Chicano/as want to be at a certain distance from each other in this respect due to their unique language, music and cultural differences. Each of these groups either adopts their avouch style of substitute culture, or blends in with the American culture to create a unique American-Latino or American-Chicano style. The unique identifiers are still music, clothing, videos and celebrity watchers and emulators of what they include in their reference groups (Bejarano, 95). Factors Influencing Identity Development along the Border expanse There are a myriad number of factors that influence and infringe upon identity development along the border region that separates Mexico and the USA. They could choose to remain true to their roots or altern atively create a culture and identity that is a hybrid of both American and local values. They might well be confused, because even as part of the American population chooses to follow and emulate Chicano and Mexican values in dress, dance and music, most Latinos and Chicanos would still view this with distaste and ridicule. They would resent any effort to popularize and commercialize their values and identity in the name of farcical popular culture, when they see on the other kick in that there is still hatred for the Mexican immigrant that crossed the border to earn a better prototype of living for his or her family. Indeed the botched up effort to present guayaberas as a Mexican shirt was so ill-fated that it has served as a symbol of shamefulness to Mexicans as a conjuration of their culture- in true American style- and has led to retaliatory efforts in schools to create youths own Chicanismo hybrid style which reflects their experiences in the school setting (Bejarano, 97). It is indeed not surprising that the author imbed that Chicano/as at Altamira High School chose to create a distinct sub-cultural identity for themselves as verbalized in fashions, music and language, as well as interest in car shows and looking ghetto fab. Meanwhile, it is also clear that Mexicans and Chicanos differ in a number of ways regarding certain values and customs. The Mexicanas find that the major part of even their weekend is consumed by

Curriculum Evaluation Paper Research Example | Topics and Well Written Essays - 1000 words

Curriculum military rank - Research Paper ExampleThe course aims to meet their needs, and have worthy and measurable outcomes from the program (Keating, 2010). There are different places that nursing educators have designed over season so as to evaluate different curricula use in nursing education. There is the Nightingale Model, the Tyler Model, the Baldridge Evaluation System and the CIPP. This essay examines the Nursing curriculum of the University of Phoenix according to the CIPP illustration of curriculum evaluation. CIPP model This model is a qualitative method of evaluating curricula. The initials CIPP stand for context, in enjoins, processes, and products. It uncovers aspects that more contextual approaches have hidden. This is one of the advantages of this method, it brings to light, social processes that square off curriculum implementation, such as power relationships. It also helps the audience to understand the details of the situations. The CIPP model notwithsta nding helps in the development of instruments for quantitative evaluation of curricula (Utley, 2011). This model allows for the core components of nursing education to be evaluated at formative and summative levels. The components that are analysed in this case are as given by the initials the model name indicates. The curriculum The curriculum in issue builds up on previous knowledge as the learners are expected to add to their knowledge on several body systems. This knowledge is to be used in training the future nurses how to manage care of complex adult clients. It also aims to explain the subroutine a nurse has to play in the assessment, planning, implementation, and evaluation of interventions used. every(prenominal) these processes have to be carried out in line with supporting data. Clinical experiences are also integrated into the learning process. This is to give the learners an opportunity to put into practice the theoretical knowledge gained from the classroom. Findings To evaluate this curriculum using the CIPP model, the components of the model have to be cerebrate to the curriculum. It is vital to consider this curriculum as per the components of the model. The context examines the curriculum under two categories. First the aspect between the vision of the organization and the program is examined. The ability of the organization to attain the goals and objectives it has in place is considered. All areas of training covered by the curriculum require both theoretical and unimaginative know-how. This is observed in the learning objectives that have been set for each section. The University is well within its capability to attain the set stock objectives. For teaching in theory, the university uses electronic resources, books, learning software, and other outlined course materials. Clinical conferencing and other applicative activities such as filling in Preparatory Client Care Plan give the learners practical knowledge. Another aspect that he lps in this aspect is that the University has set out the goals it wants to accomplish by completion of the qualify learning period. Planning is vital for the achievement of anything. Inputs evaluation reveals the human and other resources in the institution, and their allocation. It also considers the cost-effectiveness of the curriculum (Young & Paterson, 2006). Curriculum implementation takes place in different modes. The classroom setting requires physical resources in rescript to create a conducive learning atmosphere. For a classroom to allow for students to learn well, it needs instructors, electricity,

Personal Narrative Essay Example | Topics and Well Written Essays - 1000 words - 7

Personal Narrative - analyse ExampleWe only moved to Hong Kong soon after my father secured a job as an accountant. afterwards saving for a while, he was able to open a restaurant business for my mom. Luckily, for me, I began spillage to international school.Living with my parents in the modem and developed city provided me with an opportunity to learn so much just about business and were probably one of the reasons why I developed interest in business. I intend vividly how my father could take me along in his business trips. In these trips, we unceasingly met high visibleness citizenry with whom they conducted business. Whenever we came back from the trips, I could tell my mum about the fascinating experience I had. She always reminded me that in order to be like my father, I first had to work hard in class.As time moved on, my interest in business grew. This was partly because of the business trips that my father took me, and my bring was an entrepreneur. Our phratry was always full of business talk. Upon realizing my interest in business, my parents supported me and that created a self-belief that I could actually catch to become a great businessperson.By the age of 13, I remember I could accompany my mother to her restaurant during my vacations. While with her, she delegated some duties to me. For instance, she always asked me to welcome clients, a task I performed graciously. With time, I was delegate even bigger roles. Another reason that made want to be an accountant was to help people set up their businesses. My thoughts were that accounting was the best field any person could want to study, with all these ending and encouragement I decided to study overboard for a better future.Everything was in my plan before I came to America, then I had an encounter that forever changed my career aspirations. After my college orientations had been finished, I started choosing my classes for the first quarter. I realize most of the prerequisite courses d id not

See the upload Essay Example | Topics and Well Written Essays - 500 words - 1

See the upload - Essay ExampleIn case these aspects are lacking, commission education and management will have a very thin chance of surviving in rescript. When someone thinks of management, he or she should view it as both usual and private take shape that is needful for the sustenance of society thus considered as public matter.Management is related to the public and private works, which motivates students to work hard to become future managers and incorporate these ideas in their organisational life. This kind of thinking will mildew students to understand the real meaning of corporate citizenship. Corporate citizenship is the situation whereby the organization is applying management to public work. spherical corporate citizenship is governed by the idea of public work and practically applicable to managers and educators. When globalization and information technology integrate, leads to success of the business. The idea of global corporate citizenship in management brings unity among people with problems in society and organizations come up with solutions through application of contemporary management skills and knowledge. The distinction of private work from public is dangerous and disastrous since it deprives people from sharing ideas thus undermining social fabric. It is important to understand the connection among public and private works.Life and work are part of human daily activities but when viewed from an organizational perspective, organizations seem to distinguish work from life. In some situations when life is used incorporate families and community, separation and distinction facilitate effectiveness at high social costs. Public work are the main grounding of the communitys capital since it starts where people are working together in every day environment. In addition, this public work brings the importance of civic purposes among people thus enabling

What It Means To Be An Effective Digital Citizen Assignment

What It Means To Be An Effective Digital Citizen - Assignment ExampleSuch an invention leave be used till a better alternative is found.One of the best things that have incessantly been discovered by man apart from fire is electricity and the computer. The potential and use of these discoveries are wide, different and can never be overestimated. However, like any other invention it has the capability of harming humanity and the raw(a) order of things. Digital is the general word to describe computers and their various applications. Digitalization has led to the discovery and apprehend of a number of devices such as mobile phones, smartphones, laptops, desktops, microchips and other numerous gadgets in the digital world. However, but like any other invention, the digital inventions can be used for various mean and spiteful purposes.The Term digital citizenship is used to refer to the various means that digital technology can be made available to everyone (Nine Elements, 2015). This is because making it available to everyone will enhance the efficiency in which humanity communicates information, and interpolate information. It is important to be efficient in matters of information and data since information is power.To some of the scholars, gaining equal digital rights and pushing for the access of digital technology is good of Digital Citizenship. It is bound to be difficult to relegate as a society if some part of the society is denied digital technology.Commerce in the digital world consumers in the digital world need to be aware that business is one of the respective(a) application of the digital technology. Legal and legitimate tradeoffs occur online by use of digital gadgets. However the users in the digital world need to be aware of the issues that are associated with digital commerce. At the same digital commerse, there is exchange of goods and services and money that are against the morals and virtues of some nations. The

Case Study Physical Assessment Assignment Example | Topics and Well Written Essays - 500 words

Case view Physical Assessment - Assignment Examplethe different forms of selective information and sagaciousness procedures that a health assessment should take, which should follow the elements that form the database of the assessment of the persons health as provided in chapter 1 in Jarvis (2012, pg.2).There are two types of data lay in, the subjective data and the objective data. The subjective data is collected through collecting and analyzing what the longanimous is saying while conducting the interrogatory. On the other hand objective data is the data collected by the medical examiner through inspecting, percussing, palpating, and auscultating while performing the medical examination (Jarvis, 2012). While it is crucial for an objective assessment to be conducted, the subjective data that allows iodine to understand the patient better is essential in understanding the patient better and come up with the best diagnosis as well as the treatment process for the patient.One of the main assessments that need to be examine is the cultural considerations of the patient. In the case study, the patient is an African American adolescent that has been exposed to different conditions that are not favorable to the development and well-being of the child. JP lives with the grand have and was raised in a violent family where the mother and father were in constant altercations. The mother died of Heroin overdose and has also lost his father who died fin years ago. These factors affect the normal up-bringing of JP and with the sickle-cell disease that he is currently enduring the cultural setting is one of the main factors that will affect his condition. According to Jarvis (2012) the musculoskeletal function is affected by the cultural background and the life of the patient. According to Jarvis chapter 15, the musculoskeletal system provides locomotion, an upright posture, and protection for the body (Jarvis, 2012, pg. 177). In this regard looking for at JP is African-American the muscles are deemed to be different and hence the

Questionary Essay Example | Topics and Well Written Essays - 500 words

Questionary - Essay ExampleThe distinction is typically limited between adult male nouns and non human nouns that refer to inanimate objects. Noun classes refer to an extension of the well-formed gender concept such that nouns be classed on a number of distinctions other than human and non human. These classes could be composed of any number and styles of distinctions from wizard speech communication to another. Numeral classifiers tend to count objects by placing them in specific classes while counting them at the same time. This tradition is more common in East Asian languages.4. The best method to canvas for a noun is to allow the informant to construct as many morphological forms as possible for for each one word. It is advisable to allow the informant to use gender classifications as well as other grammatical devices to discover as many variations as possible. In contrast, to test for pronouns, it is relevant to see if adjectives or real other grammatical forms are able to modify the word. If modification with this method is possible, then the word is a pronoun and vice versa.5. Phonological differences as in the Polish case mean that the field worker whitethorn assume that the few tried phonological variations are all that is required for classification. However, this may not be true at all and further classification may be required depending on the languages peculiarities.6. Suppletion refers to the use of a especial(a) word in the inflected form of another particular word when both words are not cognate in any manner. Suppletive forms tend to be highly irregular as the gap in the paradigm is provided by an unrelated paradigm. For example the plural form of girl is girls in English but the plural of man is not mans. Instead, it is men.8. When carrying out elicitation, it is impractical to go through each and every single word being related by the informant since it would reach the efficiency. However, if too much

Peak Flow Essay Example | Topics and Well Written Essays - 1500 words

Peak Flow - Essay ExampleA spirometer is the equipment used in the measurement of greenback liquify. This apparatus measure the amount of personal line of credit, which is taken in during inspiration phase and expired out oer a specified time. Along with the amount, it also keeps a record of the speed, which is then converted to rate of air inspired and expired (Spirometer 2006) (Pederson 1996). Stating more scientifically, it measures lung functions specifically the measurement of the amount (volume) and /or speed (flow) of air that shtup be inhaled and exhaled.Spirometry is the turn of measuring pulmonary function tests (PFTs) (Spirometry 2006). The process is an important monitoring tool for the diagnosis and prognosis of pulmonary obstructive diseases. Results are, usually, given as the percentages of predicted values for the patients of similar physiological characteristics. The results approaching snow % predicted are the most normal but those individuals who show over 8 0% may be considered normal. The check out by a medical doctor, further, validates the results (Spirometry 2006). ... All of the students present in the class (27) were involved in the process of data collection as subjects. To get more reliable calculations, the procedure of spriometry, has to be repeated deuce-ace times per individual so every student went through the process thrice, each time followed by measurement of her/his height. For record of the reading and analytical purposes the highest value among all three is taken. To compare and reduce the disaster of error, ii case-by-case reviewers coordinated the experiment. We analysed these data at three different levels. Spirometry by the two reviewers was degage by various activities, like various phases forceful expiration, measurement of height etc. So we compared the highest readings from the two reviewers by applying paired t-test (Rosner 1995) (Saunder 1994). We divided the peak flow values in two categories, categor y 1 for lowest level to 540 and category to from 541 to the highest level. Then we looked for the association of the sex (1=female and 2=male) for the categories of the peak flow values. We applied chi-square test at this level(Rosner 1995) (Saunder 1994).As the two reviewers took part in the procedure as independent assessors so we analysed the level of agreement between the two reviewers by using Kappa statistics (Rosner 1995) (Saunder 1994). To fulfil the requirement of two variables to be categorical we managed the datasets to change the peak flow from continuous variable to the categorical variable. ResultsTable 1 shows the results of paired t-test performed to compare the mean values of two measurements of peak expiratory flow measured at two different time period with some activities performed in between. There was no difference erect in the two values

An Exploration into the factors Influencing Consumer Purchasing Thesis Proposal

An Exploration into the factors Influencing Consumer Purchasing Decision - A case study of Thai Fashion - dissertation Proposal ExampleThe finishing of showing preferences in luxury was not only a culture of the rich but also the middle class and the low-class members of the society. The younger generation of the female creation had grown to be fashion conscious as the influence of the media and commercialization took a toll on the fashion industry. Given that, Thailand fashions were selected and purchased at face value, many luxury fashion brands established a publicity method, which included hiring celebrities and other public figures to promote their brands. (Rocha & Hawkins, 2005). Research has shown that the moods and emotions that were evoked by different fashion garments influenced the consumer acquire decision either positively or negatively. Consumers chose brands based on reliance, personal style, brand image and glory influence (Bruce & Daily, 2006). They discovered th at the notion of a consumer to acquire a modern look was based on emotions that drove the consumers to buy luxurious fashion brands. This kind of fashion relied on pleasure rather than ones ineluctably and wants. Thai consumers have adopted the behavior of making purchases based on finding new stimuli, sensations, and pleasure. These aspects ar personal and very subjective tilting the purchase decision to be oriented to the particular individual (Balckwell&Talarzk, 1983). The consumer constitution also had a major influence on the purchase decision. Ones personality factor in things like the individuals self-esteem and body shape.

The Value of Digital Privacy in an Information Technology Age Research Paper

The Value of Digital Privacy in an Information applied science Age - Research Paper ExampleIn the wrong hands, unauthorized price of admission to information whitethorn lead to the destruction of vital information or usage of information for destructive purposes. Another counseling by which individuals can gate private information is through phishing. Spear-phishing, in particular, has become increasingly common. It involves hacking individuals electronic computers or accounts by sending e-mails to individuals accounts. These e-mails often get citizens to provide sensitive information. They are personal, crafty and deceitful messages that advantageously pass security protections. According to security software maker RSA, about one in each 300 emails in 2011 was a phish. Data cables are also used to access private information. communicate cabling companies collect personal and non-personal information. Different cabling companies waste different terms of use in regard to pri vacy. The companies, through their websites, collect information ranging from names, physical address, e-mail address, age, password and other information necessary to take over business organisation with these companies. This information may then be used to facilitate citizens use of websites, to send information to citizens and to conduct business. ... Access to private information may lead to crimes such as identity larceny, fraud, defamation, slandering and discriminatory practices. Also, gaining access to confidential information increases the risks of such information being disclosed. This causes dissatisfaction and encourages mistrust in individuals. In America, identity theft has become increasingly common and it destroys an individuals financial reputation. Invasion of personal privacy shows inefficiency on the governments part and other organizations that keep citizens records. Access to private citizen information through computer applications has greatly facilitated i nvestigations into financial crimes, drug crimes and sex crimes (Soghoian, 2011, 18-20). Therefore, law enforcers are able to track crimes across borders. Because criminals have established highly complex networks across the globe, computer applications enable law enforcers to deter international crimes. scientific advancements go a great length in facilitating security and policing. Through soliciting suspicious information, the jurisprudence and law enforcers can prevent crimes that threaten humanity and the dignity of humanity such as terrorism and identity theft. Determine what measures citizens can take to protect private information or information they do not want to be disclosed. To guard private information, citizens can implement measures that recognize the dangers of unwarranted access to private information. Preventive measures should be promoted to limit these dangers.

Freud and the ideas of the Enlightenment Essay Example | Topics and Well Written Essays - 500 words

Freud and the ideas of the Enlightenment - Essay ExampleSigmund Freud was born in the Austro-Hungarian Empire in 1856 in Jewish family background. His father was a freethinker while Freud was a vowed atheist. Freud is regarded as the most famous, influential, and controversial thinker in figure in psychology (PBS, 1998). Sigmund Freud has many works and theories to his reliance that has helped in shaping our childhood, personality, memory, informality, and therapy views.Indeed, Sigmund Freud has made immense contribution to the understanding of irrationalism. Through Sigmund Freud and Charles Darwin, irrationalism began to explore subconscious and biologic roots of experience. Though he did not invent the theory of consciousness, Sigmund Freud introduced the wider public to the notion of the unconscious mind. He noted that unconscious is the source of our motivations for food or sex, artist, or scientist (Boeree, 2009). He theorized the idea that forgetfulness/ repression or slips of the language are not accidental but a revelation of dynamic unconscious. This was an articulation of the concept of unconscious. Freud claims that forgiving behavior relies on drives or instincts, which are the neurological representations of physical needs. He also theorized the idea that sexual drive was the most powerful shaper of a persons psychology, and that sexuality manifests itself from childhood. Indeed, he claims that young boys develop hook to their mothers and develop hate towards the fathers and vice versa for girls. This refined the concept of the infantile sexuality. Additionally, Sigmund Freud devised innovative treatment of human dreams, actions, and pagan artifacts (Liukkonen, 2008). This innovation has significantly brought relevant input in the handle of psychology, semiotics, appreciation, anthropology, and artistic creativity (Thornton, 2010). Most of these fields seek to define irrationalism. Freud also classified anxiety that is a feeling that signa ls ego into realistic, moral, and neurotic anxiety.

Critical Appraisal of Pereira Da Silva; SS Obesity Meanings Essay

Critical Appraisal of Pereira Da Silva SS Obesity Meanings - Essay casefulTherefore, the study explored the expectations and the beliefs regarding the exigencies and the impacts of bariatric surgery (Bowling, 200956-58). The methods included a study population comprised of 30 morbidly obese perseverings. The results were base on three core themes namely eating behavior, treatment, and obesity. Critical appraisal is an integral process in the evidence-based practice. The aim of critical appraisal is aimed at identifying the methodological flaws in the literature besides, providing the consumers of seek evidence with the hazard to make informed decisions regarding the quality of the research evidence (Trinder & Reynolds, 200069-72). The critical appraisal for both the denary and qualitative research is appropriate. Developing a critical appraisal frame puzzle out for healthcare services allows for the need to necessitate competent healthcare treatment for obesity. Therefore, hea lth professionals are required to be intelligent consumers of research, and this entails the ability to retire research something which Pereira da Silva has accomplished. According to Benton and Cormack (2000) argue that there have been tendencies to evaluate qualitative research against the appropriate criteria against the quantitative research. This has led to attempts by various individuals to analyze the qualitative research within a quantitative framework thus raising the questions of credibility, reliability, dependability, and transferability. Hamers and Colison (2005) state that there have been various frameworks that have been reviewed and the viridity features that are related to quantitative and qualitative research established Generally, the guidelines tend to reflect upon the respective approaches, whereby the guidelines for quantitative research tend to be in the form of checklists, the guidelines for qualitative research tend to be to a greater extent discursive. Sa jiwandani is of the view that there must be a checklist that covers all the points appropriate for covering the points appropriate in treating obesity. They must include the possibility, operational definitions, reliability, and validity of any questionnaires (Sajiwandani, 1996). According to Sackett et al. (2002) assert that evidenced-based research is the integration of the take up research-based evidence with clinical expertise and patients value. The evidence-based practice as described in the work of Pereira da Silva gives an equal emphasis on the situation of the patient, the best available research evidence, the patients values, wishes, and goals, and the clinical expertise of the practitioner, in this case, those dealing with obesity cases. The Literature Review The researcher uses coeval corporal about the topic being discussed and the meanings of experiences associated with awaiting bariatric surgery. The research on obesity uses a lot of high-quality material of the o besity topic being researched on (Fried, Hainer, & Basdevant, 2007267). This led to the development of the research question thus allowing the hypothesis testing and identification of the appropriate method of data collection. Data collection involved the use cognitive interviews, questionnaires, open-ended questions, and the focus groups. The interviews were audio-taped, transcribed, and the coded according to the ground analysis methodology.

Business Case Analysis Term Paper Example | Topics and Well Written Essays - 1000 words

Business Case Analysis - Term Paper display caseTalking just about the mission and vision of the lodge, it discount be said that vision of a company represents the long terms goals, while the mission comprises of multiple short term goals. Talking on this distinction, it foot be said that the company Pfizers long term goal is tremendously focused on the global well being. Talking on this note, it can be said that the vision of Pfizer is to work unneurotic for the development of a better world (Pfizer-a, 2011). Talking about the global pharmaceutical giants mission statement, it is very interesting to note that the companys focus is to apply science and another(prenominal) global resources for the improvement of health of human life at every stage (Pfizer-b, n.d). The company overly tries to focus on various key values which comprises of integrity, performance, asylum, collaboration, respect for people, c are for community, leadership, focus on forest as well as customer (Pf izer-c, 2009). While analyzing the mission and vision statement, that the company has developed in regards to serving the markets of emerging as well as developed economies, it has to be said in these regards that the goals of both long and short term are highly in perfect compatibility and synchronization with the core competencies and strengths of the organization. B. It is of big importance to stir that the generic strategies of Porter are being designed on the framework of matched edge as well as competitive advantage. Talking more(prenominal) the competitive edge achieved by the firms, it can be said that the edge factor coupled with the issues of competitive advantage leads to the process of defining of various scenarios like cost leadership, note, cost focus, as well as focus on differentiation. It is of portentous importance to mention that the firms needs to focus on developing their own unique kind of competitive advantage by toilsome to develop on one of the four scenarios, by using their strengths of care processes as well as the opportunity available in the market (Generic Strategies pdf). Talking about Pfizer, it can be said that the value chain activities of Pfizer is much diversified in nature. It is of significant importance to mention that for the purpose of generating and delivering values to the companys stakeholders, Pfizer focuses on the process of employing and exploiting multiple key value points that are developed by the company to attain simultaneous growth and delivery of values. It is important to note, that Pfizer tries to follow more of a differentiation sort of strategy. Talking on this note, it can be said that the strategy of differentiation is often achieved by a company through the application of various business process that helps in superior service with regards to the price of the product or service of the company. It is important to mention that the company, apart from trying to gain a quality based advantage, a lso tries to achieve and excel in regards to technical innovation so as to increase process efficiency. This helps in a great way to communicate to the consumers about the companys steady endeavours towards providing maximum bar of beneficial and related value (Stonehouse & et.al, 2007, p. 177). It is interesting to note that Pfizer in an attempt to achieve its differentiation strategy has focused in developing significant amount of edge in

Indigenous Knowledge Amd Essay Example for Free

Indigenous Knowledge Amd Essay educational activity in graduation exercise Nations Education A Literature Review with Recommendations. Marie Battiste, director of the Apamuwek Institute, in partnership with the CanadianGovernment has make a research conducting a literature review on indigenous acquaintance. The author writes about the challenges that such(prenominal) a research implies. For example, the record of educational knowledge for indigenous people is not necessarily make through books as with the European knowledge arrangement.Throughout the years, the rights of indigenous knowledge in the educational system under the constitutional Act of 1982 section 35 and 52 (p. 13) was not always respected. Her goal s to ensure that the right information about indigenous knowledge is integrated into classrooms. To achieve it, Battiste proposes three preludees. The starting signal one would be to clarify insights into the tensions between Indigenous people and European ways o f knowing. The second approach is on innovating program to help understand the challenges of Native People.The third part is based on the composes research and the Ministry recommendations in improving First Nations education. Marie Battiste suggests to focus on Similarities between the two systems of knowledge ather than on their differences as a start to introduce educational reform. (p. 11). Reference Battiste. M. (2002) Indigenous Knowledge and Pedagogy in First Nations Education

Jekyll And Hyde The Musical Essay Example for Free

Jekyll And Hyde The Musical EssayThe play was preformed in Bristol Hippodrome on the 11th May.The medicamental theater was ab stunned a doctor, Jekyll, who wants to see the different side of a psyches soul. He believed that in every person there is a darker side, the opposite of a persons soul. He believes he has way of seeing this other person. He has an experiment that will enable him to do so but people wont perceive to him and rap music back his ideas. After his idea being rejected he decides what to do. He takes the potion, and from it emerges as his other reprize side, Hyde. Hyde is the opposite of Jekyll, and is a cold-blooded murderer. Jekyll and Hyde both know around each other and as Hyde finds out close Lucy he plans to do something about it. Jekyll cant control Hyde as Hyde forms a strong branch of him. Throughout Hyde, kills people, one of which includes Lucy, a prostitute whom Jekyll had formed a friendship with. At the ending as Jekyll is about to marry L isa, he makes himself get shot to end Hyde ever coming back.The main subject in the play played both parts of Jekyll and Hyde. Whilst he was playing Jekyll, his appearance was smart and clean, whereas when he turned into Hyde his appearance was rough and sinister look. Jekylls personality was kind and he was a gentle man. Hyde was his other side, being Vulgar and violent.Lisa was Jekylls fiance and was one of the only people whom listened to Jekyll. At the start they appeared to have a close relationship but as Jekyll turned into Hyde they became more distant, also this occurred when Jekyll met Lucy.Lucy was a prostitute who although seemed sure-footed there was times when she showed her vulnerability and longing to go away from her life. When she met Jekyll, he was different and treated her with esteem unlike all the other men. She falls in love with him, but as Hyde finds out about her he then kills her.The other characters in the play treat Jekyll as if he is just a doctor who has mad ideas but not worth the time to listen too. Hyde meanwhile makes people listen to him, right before he kills them.Jekylls relationship to other characters is distant apart from his fiance Lisa. Also when he meets Lucy, he is kind to her and they form a connection.Hyde doesnt care about anybody. But when he finds out about Lucy, he makes himself involved with her. At the end Hyde visits Lucy and kills her.Throughout the play Jekyll constantly changes into Hyde, and as the play progressed the transition was sudden and at the end the change amid them was every second or cardinal as they spoke to each other before transforming. He changes throughout the play because of the potions effect and he changes without his consent, as Hyde starts to overpower him. at that place were contrasts between pace between and within scenes. These occurred when Hyde would emerge from Jekyll or the suddenness of the neighboring scene change. The effect this created was to make the scene more a live with what the characters were feeling and what the situation was about. Some changes of paced were specifically linked to characters such as Hydes would be loud and lively whereas Jekylls would be more calm and quiet. The changes in pace added to the tension.The set was made up of one floor, which was changed into a bar, a street scene and broadly Jekylls laboratory. Then there were two flights of stairs leading to another floor, like a balcony. Both of the floors were employ for different parts of the play. When Hyde killed a man on the top floor he would drop come out onto the next one. There was a number of exists. The set was mostly dark colours but between the scenes the mood of the set could change. The colours were made lighter for the scene in the bar but darker for Jekyll changing into Hyde.The lightning added to the effect of the different atmospheres of the scenes. The effects used when Jekyll and Hyde were changing straight after one another were the lightning w ould birl and for Jekyll a calm, good blue colour whereas Hyde had a blood red colour. It showed the contrast between the two characters. When Hyde first came and was in Jekylls room, the lightning used was Hyde hitting a table and the candle on it light up and the lightning was more dramatic and the music was rushed. When something dramatic happened the lighting would add to this by bright colours and the immutableness of it. The lights had patterns on them, which showed, as well as the colours, what the action mood was. When it was calmer such as Jekyll it would be softer.The music used were suited to the part of the play it accompanied, such as when Hyde was on a killing pass the music was fast and dramatic. The opposite to when Jekyll was with Lisa or Lucy. Obviously as this play was a musical the linguistic process spoken would be a song about how that character was feeling or what was happening in that event of the play.The sound and music produced an atmosphere as it expr essed clearly peoples emotions as to what was happening.One of the dress hat moments was when Lucy and Lisa sang together. They both had feelings for Jekyll and combined them into one song with each other.The costumes of the characters were suited to them. Jekyll was smart and organised looking whereas Hyde was scruffy and threatening. Lucys was suited to her but when she met Jekyll she changed a bit as she had feelings for him. When Hyde kept changing more much it affected Jekylls appearance, as Jekyll seemed more worried his appearance would be nervous.The overall success of the play was good. There were some scenes which were better than others, Lucy and Lisa singing together, which lifted the play and improved it. There were parts of the play, Hyde first appear from Jekyll, which also added to the feeling of the play. The main characters of the play stayed in character and played their parts well.

Animal Cruelty Essay Example for Free

Animal Cruelty EssayToday I am going to talk to you close to innocent sensuals who have been uncared for, neglected and some of tout ensemble subjected to cruelty. If you didnt know already, the RSPCA stands for The Royal Society for the saloon of Cruelty to Animals. This is the worlds oldest animal welfare organization originally set up save to look after farm animals, later expanding to include all animals. A group leader compriseed this nerve in 1824 by the name of Richard Martin who was an MP. But in reality his name doesnt compare to what Im going to tell you.First of all lets start off with the reality. contempt British people being known as animal lovers these figures will shock you. The RSPCA receive around one phone call every 25 seconds each year most sharing animal cruelty stories and asking for help. Every year roughly 140,000 animal cruelty complaints are investigated and out of that lean 3000 were found guilty. More statistics include, 143,000 animals a re rescued and collected, 214,000 are treated and helped and 70,000 animals were found new homes.After all the RSPCA have files upon files of stories so sad that I would be surprised if any(prenominal)one could remain unaffected by them. The have details of the 200 starving dogs remain unclear but the main facts wre uncovered by the RSPCA and police. Inspectors from the RSPCA found 204 starving dogs crammed in a filthy shed after an elderly woman had died. The Yorkshire terriers were in recognise darkness, dripping in urine and piled in plastic travel boxes so full excrement the dogs had to crisp 3 inches from the top of the box.Six pups had died and one had been half eaten by littermates. What am I supposed to supply to this? Well, some lost eyes because of infections, others couldnt stand up properly because they were used to such loathly conditions. The pet charity that found them said that the stench was unbearable, dead pups had melted into the floor, some had tumours li ke footballs, most hadnt seen daylight. The windowless 60ft shed was in the back garden of an elderly woman who shockingly lived in Hurstpierpoint, West Sussex.Rescuers said it showed long time of neglect and suffering of these poor innocent puppies. As soon as they were discovered the RSPCA spent weeks trying to re-home the dogs. This shows that the RSPCA are a well worth charity Rescuers said it showed years of neglect. But one of Mrs Stevenss three sons, Chris, said She loved the animals. Charities are trying to rehome the dogs. How on populace can this womans son say she loved animals? It makes me sick to my stomach that people can treat any animal in this way.T here(predicate) should be stronger punishments for people that neglect or cause harm to any animal there are no excuses I only hope that all of the dogs find quick loving homes. Neglect and abandonment are the most common forms of companion animal abuse in the United States. Just imagine that 1 in 3 animals are uncar ed for, if you look around here in this room that could be you. Just recently you may have seen in the news a women was caught picking up a cat and dumping it into a council bin. Why would anyone want to do that

Pucks Mischief Essay Example for Free

Pucks whimsicality EssayPuck may be pestiferous, but he is not cruel or evil. Do you agree? I agree to a large extent that although Puck may be mischievous and playful, it does not mean that he is inherently cruel and evil. Mischievousness, implies a sort of roguish fondness for mischief-making and pranks, this however does not necessarily dictate that Puck is evil at heart. At the discloseset, the first fancy the auditory modality receives of Puck is that of a merry prankster and not a hard-hearted plotter who wishes ill. The first queen mole rat the audience meets describes Puck as a shrewd and knavish sprite referring directly to his mischievous spirit. The fairy describes Pucks pranks of making the drink to bear no barm and Puck himself talks about how he jests to Oberon, and makes him smile and even pretends to be a stool only to disappear when hotshot wants to sit altogether of which though they may sometimes be unkind, do not mean any serious reproach. olibanum from the beginning, Shakespeargon creates the embossment of a character that delights in mischief, but does not go out of his way to harm people.though Puck catalyses the conflict between the completers, it is not because of evil intent that he does this. In fact if anyone should be deemed cruel or evil in A Midsummer Nights Dream, it should be Oberon. As it was due to carrying out Oberons orders, Puck caused the confusion amongst the lovers seen in Act 3 Scene 2. It is doubt slight that Puck was indeed the one who anoints Lysanders eyes instead of Demetrius, causing Lysander to pursue Helena to honourher and be her knight, creating a tangle of lovers when all four finally meet in Act 3 Scene 2. However, he does this obliviously, as seen in how he later admits that he had mistook Lysander for Demetrius because Oberon identified Demetrius by the Athenian garments he hath on. Thus going to represent that he had no intention of causing the trouble he did. Additionally, he is willin g to make mending for the trouble he has caused, showing that he meant no permanent harm.After finding out that he had laid the love juice on some true-loves sight causing a true love to turnd false, by causing Lysander to fall for Helena, he immediately commits himself to being swifter than an arrow from tartars bow in meddling for Helena to make things right. Later he honestly admits his mistake to Oberon, pleading Oberon King of shadows to believe him that he mistook. Thus by willingly admitting his mistake and swiftly making amends, Puck shows that he had no intent to harm the lovers at all, shedding light on his character that he is not intrinsically evil.Furthermore, Puck shows benevolence for the lovers in his actions, revealing a somewhat unexpected benevolent nature. This is seen when he mistakes Lysanders reason for sleeping so far from Hermia as lacking-love and courtesy. He echoes similar sentiments when he comments that Cupid is a knavish lad, Thus to make wretched females mad at the end of all the chaos of Act 3 Scene 2. Similarly, although Puck leads Demetrius and Lysander Up and down, up and down, seeming to goad them, he does so for good reason- in order to lead them out-of-door from each other to prevent a fight.Hence through these instances, Puck shows himself to be even less of the hot-headed mischief maker. However, Puck does show a streak of cruelty in his dealings with the craftsmen. His attitude to the craftsmen and buns in particular is scornful, calling them the shallowest thicksin of that barren sort. This conflicts with the audiences previous encounters with the craftsmen, which though show them to be shallow they are certainly not barren, and The Most Lamentable Comedy and Most Cruel Death of Pyramus and Thisbe they persevered in practicing is create of this.Thus Puck comes across here as very caustic and snide, which may lead the audience to think of him as a wicked character. He even gloats to Oberon about how he had An as ss noll fixed on Bottoms head, which reveals a certain malicious streak in him. Nonetheless, Pucks conclusion of the play emphasizes that he promoter no ill will. In his closing statement, he says to the audience that If you pardon, we shall amend, for he is an honest Puck. Highlighting yet over again that although he may delight in and make a sport out of mischief, he means no real injury, for he is no cruel fairy.

Imperialism from 1700 to 1900 Essay Example for Free

Imperialism from 1700 to 1900 EssayFrom 1700 to 1900, the world was expanding. more countries took on a expansionism type known as imperialism. Countries such as England used the British atomic number 99 India Company to conquer parts of Asia. America used imperialism to spread their rule westward, known as demo Destiny. They both used this tactic as migration. During these encounters, many factors stayed the same, but also differed in some ways.In the 19th century, the Americas were finally free of British control, and decided to spread their nation westward, past the Appalachian mountains to the Pacific ocean. These tribe who traveled were called pioneers, exploring the frontier of America. Along the way, they came across native Australian American civilizations and tribes. Although the Native Americans were welcoming, the pioneers took advantage of them, with their resources. They eventually lead to the endangerment of the buffalo.They depleted many other of their reso urces, which caused the Native Americans and pioneers to attack one another. Battles such as Little Bighorn and the Wounded Knee massacre are just two known ones. The pioneers cease up killing off many of the natives, which was known as the French and Indian war, and although many Native Americans still survived those attacks, to this day most of them are force to live on reservations. The Americans then started giving by land in the midwest, that used to be owned by these tribes. The Homestead Act encouraged people to go out west and take land given by the government. The land was typically speed of light plus acres.The British initially entered India in the 18th century with the East India Company with the sole scene of its trading and financial benefits. By the beginning of the 19th century, however, ulterior motives started to appear. The British were, technically, the ruling governors of India, but originally then, had only been concerned with making money. Now, however, t he British began trying to expand their territory and the idea of responsible trusteeship came about. The British, along their conquests, destroyed much of Indian culture and replaced it with their own. The British did however, like the idea of the caste establishment in separating the people, and so let that remain in tack to remain in control of the population. India became a major trade hub in Asia due to this. British rule also modernized India, bring new-fashionedtechnologies and such there, known as cultural diffusion.And so, the Natives had to stay on their reservations while America expanded. America proceed their idea of Manifest Destiny all the way to the Pacific. As for the British, the Indian culture was destroyed and changed to the British way of life.

Swot Analysis Dakz Performance Apparel Essay Example for Free

Swot Analysis Dakz exercise Apparel EssayWell-established organisational structure, comprising a Board of Directors and an organization of dedicated and passionate employees Stable executive perplexity team that has largely been in place since the companys commencement Will Winsome, CEO, leads the Dakz executive management team, and has been an involved and in use(p) leader, manager and mentor at Dakz. He is very popular with Dakz employees. They admire his persistence and resilience, as strong as the way he always seems to achieve his goals The core group of early employees have been individuals who honey sport and exercise Team of in-house designers and sports scientists. The seven designers come from a variety of professional backgrounds. Janes most youthful career achievement was the establishment of the flagship Australian retail store of a well-known European behavior manufacturer and retail merchant. Janes experience assisting Australian feares to develop new mar kets internationally.She worked with a popular Australian stationery retailer to expand into Asia via a joint venture, and also assisted an Australian travel goods brand to establish a product dissemination franchise model in Asia Ewan to pursue his passion for assisting a medium-sized, entrepreneurial business to grow and be successful. Dakz provides a high degree of flexibility to its employees to attend training sessions, competitions and championships, both domestically and internationally. Dakz also provides a generous discount on products purchased by employees, and holds a number of family and friends special clearance sales on sample and discontinued lines throughout the year. The culture at Dakz has typically been one of pushing and excitement Employer of Choice in the 2011 Australian Human Resources Association Employment Awards Olympics and a national distribution deal with a major sporting goods retailer Wholly Australian-owned Australian businessThrough youthful pro duct ontogeny, the company has been able to achieve close to 40 per cent market share in the Australian market for compression apparel. Dakz invests a considerable amount of its financial resources inresearch and development of its products.

Soft drink Essay Example for Free

Soft boozing EssayThe use of faculty drinks in the United States has increased much than the controversial consumption of regular sodas. According to Coca-Cola executives, profits from dynamism merchandises since 2005 done 2008 will total $540 cardinal, compa reddened with $210 million for regular soft drinks, $130 million for bottled water and $290 million for sports drinks (Warner). So what is it ab extinct this drinks that make them more popular than our pure and vital water? The answer is rattling simple our hectic lifestyles.Todays society is filled with exhaustion and high up stress levels many an different(prenominal) some other(prenominal) people rely on muscularity drinks to give them that second wind, which helps them stay awake through a test, and even revive them for a party. According to Simmons Research, thirty-one percent of teenagers in the United States say they drink nada drinks on a regular basis. People use dexterity drinks to boost their ener gy so they buttocks be able to perform better, but because energy drinks contain ingredients that harm the human consistence they should be banned all over the world.There be some factors that increase the popularity of energy drinks. For deterrent example the easy to grab structure in which they ar packed. The small container makes it quick to drink down, and the smaller measure gives the impression that the contents argon more concentrated, which attracts the suck upr even more. The color of the energy drinks is another reason for their popularity a combination of bright and vivid colors such as cuttingic greens and yellows, b drop and red suggest a sense of energy and high performance.The mystery flavor in energy drinks is another reason why these drinks are consumed in excess. Compared to a typical juice offering, there is little or nothing about energy drink packaging to tell the consumer what the product tastes wish well. Instead, the graphic emphasis is more on the consumers sensibilities and attitude than flavor or thirst (Patterns). It is pathetic to see how big companies and manufacturers of these products use the ignorance and lack of knowledge of people to make a profit. Unfortunately we cannot victimize ourselves and blame everything on them.We are responsible for(p) for what we do and I believe that we should do some research before we buy a product that is obviously not inwrought at all. Energy drinks are made up of caffeine, taurine, guarana, ginseng, maidenhair tree, ephedrine, B vitamins and many other sugars. caffein is one of the most active ingredients in energy drinks it is a psychoactive subject matter pitch in the beans, leaves and fruit of over 60 plants it stimulates the nervous and cardiovascular system. Taurine is an amino acid that our consistence naturally produces, but in energy drinks the taurine is a synthetic atom.It helps regulate kernelbeat, muscle builder contractions, and energy levels. Usually our body makes enough so that we dont need to supplement. Guarana is derived from South the States plants and it contains approximately three times more caffeine than coffee beans. It stimulates the central nervous system, cardiac muscle, as well as the respitarory system. B vitamins help convert sugar to energy. Ginseng is an herbal stimulant use to cure, from stress to poor stock to diabetes. Gingko is another herbal stimulant that is used to treat memory loss, headaches, ringing in the ears and depression.Ephedrine is a stimulant, used as a decongestant in treatments of asthma. The chemical structure is alike to amphetamines and methamphetamines. This stimulant is found in burden loss pills, it speeds up metabolism by causing energy that is acquired from food to burn faster. These ingredients do not sound harmful at all. Many of them are natural and even beneficial for our wellness. So why have energy drinks been banned in a some countries? Lets me now introduce to you the negative s ides of all these ingredients.According to Roland Griffiths, a professor in behavioral biology, the quantity of caffeine that is necessary to produce dependency and withdrawal symptoms is about 100 milligrams a day. A can of energy drink has 80 to 160 milligrams (Warner). Some of the side effects that the use of caffeine creates are dependency, diarrhea, copious urination and headaches. It also increases the heart rate, blood flow, respiratory rate, and metabolic rate for several hours. Caffeine causes anxiety, irritability, high sensitivity to noise, and self-mutilations.There are four caffeine-induced psychiatric disorders recognized by the Diagnostic and statistical Manual of Mental Disorders, Fourth Edition caffeine-induce anxiety disorder, caffeine-induced sleep disorder, and caffeine-related disorder not otherwise condition (NOS). Caffeine is also associated with a high risk of developing Parkinsons disease in men. The side-effects that taurine causes are almost the same as caffeine, but many people claim that it kills your heart, since it is found in the central nervous system, skeletal and is more heavily concentrated in heart tissues and the brain.Taurine found in energy drinks is a synthetic vitamin that does not perform the same functions in the human body as vitamins found naturally in whole food nutrients would. These vitamins actually deplete the body of other nutrients, and overstretch your kidneys before being excreted through the urine. The side effects of Ginseng are nervousness, insomnia, and diarrhea. The effects of ginkgo are restlessness, upset stomach, diarrhea, and vomiting. A soft drink usually has 19 to 25 grams of sugar in each eight-ounce help. Energy drinks on average contain more than this.Red Bull, for example, contains 27 grams of sugar per serving of 250 milliliters (a little over eight ounces). This can be very life-threatening, for an overload of sugar can start to gastric emptying. This often results in nausea and vomit ing. As it was stated above each of the ingredients that a energy drink contain have several and powerful side effects when taken separately, imagine how dangerous they be can when taken all at the same time. People are using energy drinks as an alternate for proper rest, nutrition, and exercise like the spokeswoman for the American Dietetic Association, Roberta Anding said (Ellis).Many health problems can develop from the lack of proper rest like a weakened immune system, depression, high blood pressure, obesity, and diabetes. The best substitute of energy drinks is water. Our body is 55 to 75 percent made out of water and its benefits are countless. Water improves energy, increases mental and physical performance, removes toxins and waste products from the body, keeps the skin healthy and glowing, helps to lose weight, reduces headaches and dizziness, helps digestion, helps the heart work better, reduces stress, and prevents urinary tract infections by flushing out impurities from the body.Many people that do not like to drink water can replace the energy drinks with natural juices such as orange which are 87 percent water or by eating cucumbers which are 95 percent water. draw is another liquid that can replace energy drinks. milk is our first source of nutrition when we are born we are fed with this liquid before he can digest other food. Milk is made out of saturated fat, protein, calcium and vitamin C. Saturated fat provides the building blocks for cell membranes and it also acts as a carrier for vitamins A, D, E and K.This fat makes the lungs healthier, prevents stroke, and protects kidneys from diseases. Calcium makes up 70 percent of the bone weight and gives it strength and rigidity. Vitamin C helps the body produce a basic component of connective tissues called collagen. Collagen is an important element in the blood vessel walls, gums, and bones. Vitamin C functions as an antioxidant, it helps boost immune function protects against cancer, cataract s, deterioration of the retina, and other chronic diseases.Nowadays we live in a society that is always on the go and we are always looking for ways to get more energy to be able to get through school, work or any other duties that we may have. But putting our lives in danger by consuming energy drinks is not worth it. The government should definitely do something about it instead of allow some people get rich by the ignorance and lack of knowledge of most of the people that consume these harmful drinks. Works Cited Clayton, Lawrence.Amphetamines and Other Stimulants. New York The Rosen Publishing Group, Inc. , 1998. Ellis, Steven. Energy drinks bubble up. The Christian Science Monitor. 7 June 2007. 20 November 2007 Goldish, Meish.The Dangers of Herbal Stimulants. New York The Rosen Publishing Group, Inc. , 1998. Gustafson, C. J. The Health Benefits Of Drinking Water. 2005. 22 November 2007 Warner, Melanie. A Jolt of Caffeine, by the Can. New York Times 23 Nov. 2005. 20 November 2 007.

Wolfgang Amadeus Mozart Essay Example for Free

Wolfgang Amakeus Mozart analyzeFranz Joseph Haydn (1732-1809) and Wolfgang Amadeus Mozart (1756-1791) were the two great figures of the last quarter of the eighteenth century. They were not men of the same generation, but they were genesis in the sense that they influenced one another, and there is a kind of likeness ab bug out them which makes them belong unitedly as the outstanding representatives of their own particular stoppage.That period, k straight offn variously as the Age of Haydn and Mozart, the Viennese Period, or the Classical Period, is susceptible to two interpretations, depending upon whether the emphasis is placed on its relation to the preceding or to the deliver the goods period. If the relation to the preceding period is to be stressed, the age of Haydn and Mozart should properly be called the Classical Period because it attach the culmination of the principles of monophonic style and pure independent musical form, the growth of which had marked the peri od of Gluck, Stamitz, and C.P. E. Bach. If, on the other hand, its relation to the succeeding period is to be emphasized, it mustinessiness be looked upon as a transitional period leading to, or forming the beginning of, the Viennese Period of van Beethoven. In the firest case the formal and rhetorical perfection of Mozart, and to a less extent of Haydn, is considered as a culmination, as an end in itself in the second case that perfection is considered as a necessary but secondary step in an evolutionary chain leading to the achievement of a new expressive medium.(Sieghard Brandenburg, 1998) Franz Joseph Haydn was born in Rohrau, inflict Austria, on March 31, 1732. As a child he went to live in the house of a relative, Johann Matthias Frankh, who gave him a thorough musical training. Between 1740 and 1748 Haydn was a chorister at St. Stephens Cathedral in capital of Austria. During that period he earned his living by teaching, playing the harpsichord, and doing hack work, but a ll the while immersing himself deeply into near music study.In 1755 he was engaged by Karl Joseph von Furnberg as conductor of his orchestra, for which he wrote various nocturnes and diver epochntos. It was during this period that he also created his first string quartets. While employed at the palace of Count Morzin, in the midst of 1758 and 1760, he wrote his first symphonies. In 1760 he married Maria Anna Keller, a marriage that proved suffering from the beginning and soon gave way to a permanent separation. In 1761, Haydn became second Kapellmeister for Prince Paul Anton Esterhazy at his demesne in Eisenstadt.When the Esterhazys built a new palace at Esterhaz, Haydn assumed the status of full Kapellmeister (1766) and held this piazza for just about a quarter of a century. For the m any concert and opera performances at Esterhaz, Haydn produced a massive repertory of compositions in virtually all field and form, arriving at full maturity as imaginative artist. He rarely left Esterhaz, except for occasional visits to capital of Austria where he met Mozart and became one of his most habituated friends and admirers.In 1790, Haydn withdrew from his Esterhaz post and went to live in Vienna. In 1791 and 1794, Johann Peter Salomon, impresario and violinist, invited him to London to lead orchestral concerts. For these performances Haydn wrote twelve celebrated symphonies now identified as the London or Salomon Symphonies. Back in Vienna after the second visit, Haydn wrote in 1797 a patriotic hymn which became the Austrian national anthem. Between 1798 and 1801 he completed two choral masterworks, The Creation and The Seasons, his first attempts at writing oratorios.He died in Vienna on May 31, 1809, and was buried in the Hundsthurm church buildingyard in 1820 his remains were reinterred in the upper parish church of Eisenstadt. (Jay Parini, Brett C. Millier, 1993) HAYDNS CONNECTION WITH THE ESTERHAZY FAMILY Following the disbanding of Count Morzins musica l establishment Haydn secured a post in 1761 with the Esterhazy family, thus forming a relationship which was to continue until the end of his life.First as assistant, and then as first chapelmaster, Haydn was given every incentive necessary to the realization of his genius. Prince Esterhazy was a capable amateur, and in such genial surroundings Haydn little by little developed a remarkable orchestra and a group of singers adequate for the performance of dramatic and religious music. (Ralph De Toledano, 1987) The Esterhazy family, at Eisenstadt and later at Esterhazy, maintained one of the most splendid courts in Europe. Music furnished there, as it did all over Germany, a large part of the entertainment.Almost daily concerts of chamber and orchestral music, interspersed with tool operas and true operas, to say nothing of the regular use of music at religious services, kept the time of the princes musicians completely filled. Life for men like Haydn was a constant round of concert s, performances and rehearsals, for which most of the music must be composed in otherwise unoccupied moments. The routine was broken by the occasional port of troupes of traveling musicians and by the removal of the prince, sometimes accompanied by the whole musical corps, to the capital for the winter season.Fortunately for Haydn, the trips to Vienna furnished opportunity both for the dissemination of his own works and for him constantly to reincarnate his acquaintance with the musical life of the city which had become the musical center of the whole of Europe. ( mob E. Perone, 1995) THE MUSIC OF THE ESTERHAZY conclusion A list of the music composed by Haydn during the twenty-nine years of his active connection with the Esterhazy family would be far too long to be included here.His compositions ranged over every musical form distinction of the time symphonies, operas, Masses, string quartets, piano sonatas, concertos for various instruments with orchestra, and music for numerou s other combinations of instruments and voices. The addition of a noteworthy harpist to the musical forces brought forth a series of compositions for harp having a famous cellist as a member of the orchestra necessitated concertos for cello and orchestra, which Haydn straightway produced a ball attended by the emperor brought out the whole orchestra with proudly performed new ballroom music.Haydn stood ready to compose, genially and to the best of his lavish ability, music for any occasion. At the death of Prince Esterhazy in 1790, the musical establishment was disbanded, but Haydn retained his title of Kappelmeister, and although he was now free to devote himself to other affairs, he retained an income from his patrons. The story of the rest of his life recounts constantly change magnitude fame and honor. His works were performed throughout Europe Naples, Berlin, Madrid, and London were all anxious to hear his latest composition.Pupils flocked to him, and contemporary composers w ere almost unanimous in acknowledging his greatness. (David Ewen, 2007 ) LONDON SYMPHONIES AND ORATORIOS Haydns later life was rich in incident, but that aspect must be left to the biographer. The two journeys to London, in 1790-1792 and 1794-1795, during which he composed the twelve great London symphonies, and conceived the proclivity to compose oratorios, are most important from the historical standpoint.On his first return to Vienna he devoted himself largely to the two oratorios, the Creation, first performed in 1798, and the Seasons, first performed in 1801. In 1803 he made his last public appearance as a conductor, and from then until his death in 1809, in a Vienna conquered by the armies of Napoleon, his life was that of an honored old man gradually succumbing to his infirmities. (Robert L. Marshall, 2003)Work CitedDavid Ewen. Composers of Yesterday Kessinger Publishing, 2007 James E. Perone. Musical Anthologies for Analytical Study A Bibliography Greenwood Press, 1995 Jay Parini, Brett C. Millier. The Columbia History of American Poetry Columbia University Press, 1993 Ralph De Toledano. Haydn, Beethoven Old Instruments National Review, Vol. 39, April 10, 1987 Robert L. Marshall. Eighteenth-Century Keyboard Music Routledge, 2003 Sieghard Brandenburg. Haydn, Mozart, Beethoven Studies in the Music of the Classical Period Clarendon Press, 1998

Tourism in Malaysia Essay Example for Free

touristry in Malaysia EssayTourism, including Malaysian touristry, is a big industry worldwide and many countries have already cashed in on its potential. This term seeks to assess the performance of touristry in Malaysia, its development, impacts and future. Implications for students will also be discussed. Tourism success in any country begins from the priority placed on it by the governing. The Malaysian government through its Ministry of Tourism Malaysia (here after(prenominal) referred to as Tourism Malaysia) plans develops and oversees tourism policies, projects and other activities to realize its vision of making Malaysia an internationalistic tourism destination. The activities of this say-so be discussed in more details. Overview of Malaysian Tourism International tourist arrivals and international tourism tax income are the popular indicators used in measuringtourism performance. According to the 2010 United Nations World Tourism Organization (UNWTO) Report, Ma laysia stratified 9th in international tourist arrivals, welcoming 24. 6 million visitors through its doors. This good performance represents a 3. 9% increase over 2009 performance. Malaysia achieved a third place in the Asian region after China and Turkey respectively in the worlds top ten country lists of international tourist arrivals.This performance was realized by the governments tourism training, incentives and promotional schedules. Government incentives include tourism understructure fund and special tourism fund to support tourism- relate development and projects. Promotional programs include the popular Malaysia my spot home, student tourism programs for secondary schools and education tourism among others. Provision of tourism services harmonize to MS ISO 90012000 by the Ministry is an indication of the ministrys international quality benchmark.The impact of these efforts resulted in international tourism receipt of RM 56. 5 billion in 2010. Therefore, in order to co mplement this achievement, the government is stepping up efforts in its plan to boost the tourism industry. This was reflected in the 2011 budget where more tourism destinations in various part of the country will be developed ( about are already under construction as of writing), chuck out of import duties on certain tourism-related products, education promotions and part-funding of tourism related projects with the private sector.Highlights of Tourim sites in Malaysia The developmental efforts of the governments tourism agency resulting in the recognition of threeattractions as world heritage sites by UNESCO are truly commendable. Theseattractions are 1. Gunung Mulu National putting green (Sarawak) 2. Kinabalu Park (Sabah) 3. Melaka and Georgetown, historic sites of the Straits of Malacca Potential sites already submitted for inclusion by UNESCO includes1. Lanjak Entimau Wildlife Sanctuary (LEWS) and Ai national Park (BANP) 2.Prehistoric Archeological Heritage of Lenggong Valle y 3. The Taman Negara National Park of Peninsular Malaysia Consequently, increased tourism benefits other sectors such as change magnitude hotel development, training of tourism related courses in tertiary institutions, manufacturing, transportation and the aviation industry only to mention a few. Future of Malaysian tourism and implications for students As Malaysia inches closer to its vision of becoming a developed country by 2020, the laundry is on to ensure its tourism industry is not left behind.Continued liberalization of some government controlled sectors, increased incentives, development of more tourism destinations where possible, increased involvement of the private sector are some of the key strides that will continue to improve Malaysia tourism performance into the future. This has a huge implication for students oddly students of Hospitality and Tourism management. As populations increase in Malaysia and in the world and the Malaysian government makes its tourism in dustry more attractive, more skilled personnel will be require to manage the increasing government functions and private businesses resulting from it.One key recommendation for the Malaysian government will be to compute in the projected skilled workforce and skill sets required to realize its future tourism ambitions enchantment making plans for those skills and workforce today. Students interested in the tourism industry will focus on create additional skills sets more than a passing grade that will provide the distinction to ensure a place in the ever growing Malaysian tourism industry.Conclusion This article investigated Malaysian tourism in terms of its performance, impact, development, future and implications for students.It was found that Malaysia ranks in the worlds top ten countries in international tourist arrivals, achieved recognition for three UNESCO world heritage sites, and has a coordinated promotion, incentive and program to propel its tourism industry into the future. The implication for students especially student of the Hospitality and tourism industry werediscussed. Finally, it was recommended that a holistic tourism plan must include the projected skill set and workforce required to manage the increasing tourism projects of the future.

Scarlet Letter vs Ministers Black Veil Essay Example for Free

blood-red Letter vs Ministers blackness Veil EssayThis essay is comparing and contrasting two stories by Nathaniel Hawthorn. The stories argon The Scarlet Letter and The Ministers Black Veil. thither are many similarities as well as differences. There are similarities in spectral beliefs. They too have almost the exact same themes. We will swallow with a couple paragraphs on what the two stories have in commonBoth stories involved sin. In The Scarlet Letter Dimmesdale whom was a minister hid his scarlet letter in shame while Hester Pryne was criminate of adultery. This relates to the minister in The Ministers Black Veil since the ministers mask was used to hide the ministers shame. So twain the stories have very similar themes.Both stories are also very puritanistic in religious beliefs. They both had very strictly religious people whom were trying to obtain grace by weeding give away sinners so they were better people. Both stories were made up of a lot of puritanistic beliefs. In both The Ministers Black Veil and The Scarlet Letter the supposed sinners were antagonized throughout the stories. Another thing the two novels had in coimmonm is that both ministers were being hurt in some shape or formThere are also a few differences. Firstly in The Ministers Black Veil there wasnt any prostitute. In The Scarlet Letter Dimmesdale never killed anybody standardised the other minister. There was good within the ministers black veil even though he hid his face in shame he tried to make up for it. Dimmesdale did not in fact Dimmesdale was spreading rumors behind Hesters back and just being horrible. These stories follow the master(prenominal) theme of the era they were written in (the puritanist era) Puritanism is an extremely strict religion.This has been my compare and contrast essay. I would like to thank the reader for taking the time to read the essay and I apologize if you find anything unequal thank you fr ypur patience.

A Competitive And Strategic Corporate Analysis Marketing Essay

A Competitive And Strategic incarnate Analysis Marketing EssayIntroductionThe respiratory tract industry is one of the most difficult railway follow sectors where competition has proven to be extremely difficult among the many different competing airline services available around the human beings. Many airline services in the past have experienced disastrous pedigree concern cycle, timeliness and overcapacity issues. Moreover, the different airline services excessively complain of their experienced difficulty in differentiating themselves from competition. These airline services too take hold such high-risk profiles because of such high expectations from their customers (Wirt, Heracleous Pangarkar, 2007).capital of capital of capital of capital of capital of capital of capital of capital of Singapore Airlines, one of the strongest and famed airline service providers, form to be one of the most profitable airline companies in the world today. Several reasons can be attr ibuted to the colossal success that Singapore Airlines enjoys today. One is its strong grime steering strategies driven mainly by its small line-up of top- solicitude and boardroom employees. Singapore Airlines is composed of many dedicated and overlord employees both in its front and back-end office who serve as the drivers of its solid brand strategy (Roll, M. 2010).Singapore Airlines is truly a ball-shaped and diversified arrangement unified by one aim of pay offing clarified quality and service to its customers. What separates this airline from some otherwise airline service companies is its heavy investment in edifice and maintaining its solid brand equity. The Singapore Airlines brand is known for its consistency in sustaining its radical subject matter to its consumers which is Singapore Airlines- A great way to fly coupled with its dedicated and honest go to sleepy of that communication message to its consumers (Roll, M. 2010).The brand strategy of the Singa pore Airlines is come to on its world-class in-flight experience the warmth and hospitality of the Singapore Girl, its excellent service and its tension on the customer. Whereas other competing airline services also tried to affiance the path that Singapore Airlines has taken, no other airline has matched Singapore Airlines in terms of its honest commitment and consistency in delivering its brand promise to its consumers (Roll, M. 2010).As a result, the Singapore Airlines brand managed to deliver excellent pecuniary results through its three-fold strategy a.) Avoiding knee-jerk reactionary behaviors on any price changes and consistently deliver the brand benefits in order to maintain a high revenue b.) Cut down the cost by pursuing ownership of the best yet most cost-efficient aircrafts and properly responding to increases in fuel prices and c.) stay true to the brand in terms of consistency in delivering service to drive up earnings (Roll, M. 2010).BackgroundThis report-based paper on the Competitive and Strategic Corporate Analysis of the Singapore Airlines aims to evaluate the Singapore Airlines actual application of the various analytical and planning tools in Strategic Management.This paper impart also discuss the overall strategic posture of Singapore Airlines at the corporate aim, that is, whether it is pursuing a global strategy, multi-house servant strategy, international strategy or international strategy. Also, this paper will also evaluate whether the unions worry body mental synthesis and philosophy is aligned with its overall strategic posture.Finally, this paper will come up with a incline of recommendations with regard to the associations strategic focus. Several recommendations will be presented in order for the connection to amend and maintain its competitive position.In order to get hold of these objectives, the author of this paper will gather certain company documents such as its annual report in order to evaluate Singapor e Airlines accredited fiscal position. Then the current growth efforts and focus of the company will be c atomic outlet 18fully looked into as well, that is, whether the company initiated some governanceal and cultural changes in the past decade as part of its growth strategies. study SectionsA. To which extent does the annual report or other company documentation reflect the implicit or explicitapplication of analytical and planning tools from the discipline ofstrategic forethought?The 2009 Annual incubate of Singapore Airlines reflected the overall financial performance of the company from the year 2008-2009. The financial report indicated a total of $1,062 one million million million net profit which, based on the report, could have been higher and better if not for the global scotch crisis that caused the airline to underperform financially on the last quarter of 2009 (SIA Annual Report 2008/09, 2010).Nevertheless, despite these financial challenges that the company exper ienced in the latter part of 2009, Singapore Airlines chill out continued to consistently deliver excellent products and services. It managed to build new lie-flat seats in the Business Class section which were designed for medium-haul and regional routes. It also managed to install iPod connectivity in some of its aircrafts (SIA Annual Report 2008/09, 2010).Moreover, the company remained its high focus on cost management to keep its balance sheet strongly stable. But instead of cutting costs when it comes to people development and management efforts, it kept investing on building and improving its internal infrastructures and systems as well as in developing and training its people (SIA Annual Report 2008/09, 2010).To a giant extent, the annual report of the Singapore Airlines for 2009 explicitly reflected the various analytical and planning strategic management tools that the company utilized in order to achieve its organizational goals. For one, Singapore Airlines managed to an alyze its own strengths and weaknesses vis--vis its competitors and the top management keenly identified which value chain elements are important for the company and which ones are dispensable (Rigby, D. 2009). disdain the financial challenges the company experienced in 2009 such as the fuel price increases brought about by the economic crisis, the company remained true to its prudent fuel hedging strategy. As a result, the company incurred wide losses which the company regained immediately by implementing strict measures in cost management (SIA Annual Report 2008/09, 2010).Nevertheless, the company continued its focus on executing dynamic pricing strategies, providing more value-added promotions and packages which are still designed to earn the loyalty and trust of their customers. All these efforts, being at the core of the strategic management tools Singapore Airlines utilized, is what maintained the strong position of the company in the year 2009.B. Would you encourage the comp any to focus on growth efforts on emerge trades bearing in mind her organizaton culture and the changes that have occurred in the industry in the last decade?Yes. Singapore Airlines mustiness redirect its growth efforts on emergent markets as it is already an established airline service brand, known around the world for its world-class products and services. In fact, today, this is the strategic route that Singapore Airlines must already be taking. According to Ng, M. (2010), the emerging markets in Asia, for instance, are expected to increase in terms of travel growth in the year 2010. There is a continuously growing opportunity for low-cost airline service brands to tap the increasing command of emerging Asiatic markets for low-cost carriers.Given this demand, this is also an opportunity for Singapore Airlines to tap the travel opportunities of the emerging Asian market. In the past five years, the trend is increasingly shifting to practicability in traveling kinda than lu xury. In fact, the emerging markets need and demand is not really a luxurious means of travelling but more on a practical one, i.e., moving from one destination to another.At most, the involve of the consumers from the emerging markets are safety and comfort that is at par with other high-cost carriers. In tapping this huge number of consumers from the emerging market, Singapore Airlines can introduce its very first low-cost carrier carrying its brand attain and its excellent service minus some consumer perks.C. How would you describe the companys strategic posture at the corporate take aim? Is it pursuing a global strategy, a multi-domestic strategy, an international strategy, or a transnational strategy? found on the definition provided by Zwass, V. (1998) on what transnational strategy means, an organization which applies transnational strategy is think both on its domestic/local and the global strategies. The strategies in the local or domestic level are directly tied in or in line with the overall global strategies of the blameless organization. An organization which utilizes transnational strategy applies an integration of its global business activities with its domestic or local activities.Currently, the Singapore Airlines is not only focusing its efforts on its global strategies, peculiar(prenominal)ally its vital strategies in maintaining its position in the international scene, but also in its local strategies. Furthermore, Singapore Airlines is also considered a transnational organization because of its consistent adaptation to various environmental and economic situations and its capitalization in knowledge and value-added knowledge (Zwass, V. 1998).Singapore Airlines also entered into several strategic alliances with its suppliers, customers and some business partners like for instance, iPod connectivity which was recently installed in some airbuses of Singapore Airlines. This strategic partnership resulted to value-added services and addit ional competencies which served as the companys competitive edge versus its competitors.D. Does the companys management structure and philosophy aligned with her overall strategic posture?Singapore Airlines management structure and philosophy are virtually aligned with the companys overall strategic posture. As defined by Zwass, V. (1998), transnational strategy is a specific management burn down wherein the global business activities of the company are integrated with the domestic strategies.This management address is applied through maintaining an interdependence and close cooperation with partners, subsidiaries and customers. Moreover, a transnational organization is highly collaborating with other independent, capability partner firms in order to deliver certain services and products in the market. This is what Singapore Airlines is continually nerve-racking to achieve when it comes to providing value-adding products and services into the market.For instance, Singapore Airl ines is a partner of Star Alliance Network, in order to deliver certain perks and benefits to certain customers which availed of that service. Any Star Alliance Gold Member who rode in Singapore Airlines, will be granted a priority passage, priority waitlisting, priority check-in and boarding, priority airport standby and extra baggage allowance (Singapore Airlines, 2010). The different strategic alliances that the company engages in and the overall management structure that Singapore Airlines currently has is one proof that it is a certified transnational organization that is directly in line with achieving its corporate philosophy.E. Make specific recommendations for the company either to maintain her position or improve her positionwithout undermining the environmental changes and her competitive position.Singapore Airlines must maintain its current strategic posture, that is, its application of transnational strategies because that is the primary reason for its top position and market leadership in the airline industry. What separates Singapore Airlines from other directly competing airline companies is its responsiveness both in the international or global pressures and the demands of the local and domestic market.In order to improve its current position however, Singapore Airlines must continue to improve its current management structure and make it more flexible so that the facilitation and passing on of critical data from one unit to another is smooth-flowing.Also, Singapore Airlines must focus and redirect its growth efforts into eyeing and looking into other market expansion opportunities which provide them the opportunity to expand not only internationally but also domestically. One possible source of market expansion for Singapore Airlines is the increasing travel growth demand in emerging Asian markets. For the past years, Singapore Airlines has been focusing on tapping international markets in europium but today, it must redirect its efforts i nto tapping other emerging markets which demand low-cost carriers.ConclusionSingapore Airlines remains to be one of the strongest and most profitable airline service providers in the world today because of a number of reasons. One is its strong brand management strategies mainly driven by its dedicated and professional employees both in its front and back-end office. Another reason is because of the companys unique management structure that is in line with the achievement of its corporate philosophy which is service excellence and consumer focus.The third and possibly the main reason for the companys huge success is its application of the transnational strategy. Defined as the specific management approach wherein the global business activities of the company are integrated with the domestic strategies, Singapore Airlines has so successfully utilized this strategy in order to gain strategic prominence in the airline industry.Because of Singapore Airlines application of this specific management approach, it gained a strong network of alliances and cooperative network of alliances from among various types partner firms, subsidiaries, and even suppliers. As a result of Singapore Airlines openness for collaboration and partnership with other independent firms and suppliers, it was able to successfully deliver certain services and products which became value-adding for their own customers.Merely responding to the needs of the global market is not enough to achieve strategic success and prominence today, without the aid and support of other independent firms and subsidiaries and forming strategic alliances with them, Singapore Airlines could not possibly make it as a truly global leader in the airline industry.RecommendationsIn order to retain the strong global position and market leadership of Singapore Airlines, the company must fully embrace its application of the transnational strategies. The fact that Singapore Airlines is a transnational organization was the p rimary reason for its top position and market leadership in the airline industry.Being the transnational organization that Singapore Airlines is now, it gave the company a broader strategic and competitive advantage compared to other directly competing airline service provider that is why it must retain and improve further its application of this specific management approach and strategy.First, Singapore Airlines must continue to improve its current management structure and transform it into a full-blown transnational organization consisting of flexible units/departments and subsidiaries in order to allow a smoother facilitation of critical information which is important for a company occupying the top position.Second, Singapore Airlines must focus and redirect its growth efforts into tapping other market opportunities not only internationally but also domestically. One possible source of this market expansion is the increasing travel growth demand in emerging Asian markets whose d emand is centered on practicality over luxury travelling. In order to broaden its existing market, Singapore Airlines must carry low-cost carriers which would cater specifically to the growing and fast-emerging Asian market of travelers.